Fractional GTM Operations
Sales wants faster quotes, marketing needs reliable attribution, and your CRM admin has both requests on their desk. I help growing teams decide which work matters first, who owns it, and how to tell if it helped.
Book an intro sessionWhen every team has a priority and nobody owns the decision
Fractional leadership for the decisions that cross sales, marketing, and operations. I work with your leaders and the people running the systems to decide what deserves investment and carry those decisions into the work.
Where I step in
I work across sales, marketing, and operations to turn that decision into a plan your team can carry out.
Find the cost of the friction
We follow a real deal across teams, look at the records and handoffs, and talk to the people doing the work. Where are reps rebuilding something that already exists? Where does a customer wait while two teams decide who owns the next step?
Choose what earns the investment
We weigh the impact, effort, and risk of the options. The roadmap names an owner for each priority, the decision leadership needs to make, and the measure we’ll use to tell whether the change helped.
Give your team the ability to run it
Depending on the scope, I can work alongside your admin on process design, bring sales and marketing together on definitions, or coach the person who will own the workflow. We agree on the handoff and how to review results as part of the work.
Book an intro session
One hour · $175
Bring one business priority and an example of where work slows down. We’ll use the session to decide what to tackle first and scope ongoing support. The $175 is credited toward your first engagement invoice.
Choose a time
Select Fractional GTM Operations Discovery Session in Square.
Open discovery booking directly in Square